Paola Lazo, Associate Broker | Direct 301.793.0954 | Office 301.439.9500
Paolalazorealtor@gmail.com | www.dmvhomesforsale.org
As a licensed REALTOR®, my clients often say they feel at ease with me, which is why they continue seeking my advice long after a transaction is complete. This trust comes from my dedication to understanding their needs and solving problems effectively. I take the time to listen, ask thoughtful questions, and offer tailored options to meet their goals. With a methodical and organized approach, I create a clear step-by-step process, saving everyone time and energy. I’m patient, guiding clients at their own pace, and researching answers when needed. In negotiations, I stay professional and aim for win-win outcomes, resolving roadblocks proactively to ensure smooth progress.
Proudly serving Northern Virginia, Washington DC, and Maryland!
BUYER SERVICES:
· Personalized guidance to determine your priorities
· Drawing upon market knowledge and research to find the right home
· Negotiating requests and offers
· Coordinating contracts and documentation
· Delivering support after the sale
SELLER SERVICES:
· Researching the local real estate market
· Negotiating with buyers on your behalf
· Preparing and staging home to sell
· Identifying the key selling points
· Email blast to SOI and fellow agents containing information on all new listings
· Deciding accurate asking price for maximum profit in shortest time frame
· Homesale.plus auction like platform where buyers compete online creating faster and better offers
· Comprehensive, strategic marketing of your home to potential buyers
MARKETING STRATEGIES:
· Sourcing leads from expansive network
· High-resolution video tours and photography
· Open houses
· Comprehensive social media marketing campaign
· Individual property website
· Direct mailers and door hangers/flyers
· Utilizing the Multiple Listing Service (MLS)
· Syndicated listing on 350 high-visibility websites
EDUCATION:
· Licensed REALTOR® in MD and Washington DC
· Associate Real Estate Broker in MD
· Military Relocation Professional – MRP
· Pricing Strategy Advisor – PSA
· Equator REO and Short Sale Certified
· RES.NET REO Certified
· Certified Distressed Property Expert
MEMBERSHIPS:
· Greater Capital Area Association of REALTORS® (GCAAR)
· National Association of Hispanic Real Estate Professionals
· National Association of REALTORS®
· Maryland Association of REALTORS®
AWARDS:
· Top 10% REALTOR®, Fairfax Realty
· Silver Recognition Winner, GCAAR, 2024
· Silver Recognition Winner, GCAAR, 2023
COMMUNITY SERVICE:
· A small percentage of every closing is donated to One World Center for Autism
· Donor, Autism Speaks Organization